Producing compelling promos every day can be a challenge. These examples show how a basic format provides a framework for both the producer and the viewer in delivering an effective promo that suggests the bigger issue and provides a reason to watch.
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Dorel Registers Rebound in Third Quarter
Article originally published on the Bike Europe website on Nov. 8, 2013. MONTREAL, Canada – Dorel had good news for shareholders on Nov. 7, after a disappointing second quarter. The company, whose cycling-related holdings include Cannondale, Schwinn, GT, and Sugoi, and now Brazilian bicycle company Caloi, announced that revenue for
Cost-effective Home Page Videos
Author: Chris Keam Re-purpose existing materials and grafx. Make judicious use of stock images. Find the right background music. Three great ways to enhance a low-cost home page video that helps with SEO rankings and gives your visitors dynamic content at their first touch point with your site. This example
Meet the New Tax – PST Advice for BC Cyclists
Bringing Tax Free Back The return of the PST (provincial sales tax) in British Columbia brought welcome tax exemptions for bicycle-buying BC residents, but there are some details you should know – to make the most of the new (old) system. No New Taxes But industry tech change doesn’t see
North Vancouver Building Deconstruction
Not just another building demo; this is deconstruction. It reduces landfill waste by re-using and recycling valuable materials at the future site of the Lions Gate Secondary Wastewater Treatment Plant in North Vancouver. A short video written and produced for the Metro Vancouver Multimedia Division. (field production/script, online description, indexing,
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Article originally published on the Bike Europe website on March 7, 2013. MONTREAL, Canada – Dorel reported strong results for its 2012 fourth quarter and the year overall on March 5, with the company’s success in the cycling sector pegged as an important part of the equation. “Driven by double
Annacis Island Waste Water Treatment Plant Co-digester
A short video written and produced for the Metro Vancouver Multimedia Division. (field production/script, online description, indexing, and thumbnail selection)
Countries that love their kids more than Canada (and the U.S.)
Yes, I’m being a bit cheeky and stirring the pot, but the harsh reality is we are letting our kids down with over-reliance on the automobile.
Burnaby Waste to Energy Facility
A short video written and produced for the Metro Vancouver Multi-media Division. (field production/script, online description, indexing, and thumbnail selection)
Time to Book Your Favourite BC Campsite
If you have a favourite campsite on a favourite date, it may be worthwhile to reserve it before someone else does. The fun starts at 7am PST on March 15 (Thursday). Note some of the changes to the reservation system as well — regarding long weekends and popular locales. From today’s